Most tools show you a score. Signal shows you exactly where you're losing buyers.
Signal doesn't just track mentions across ChatGPT, Claude, Gemini and Perplexity — it maps every Visibility, Position and Sentiment score to the exact moment in your buyer's journey it's happening, using NCS2M, NeuGenM's proprietary 4-state consumer intelligence framework. Not another dashboard to interpret — a diagnosis your CMO can act on.
Not a tool that displays numbers. An intelligence layer that explains them.
Most AI visibility trackers stop at a citation count and a sentiment badge — leaving your team to work out what it means. Signal is built for CMOs and brand marketers who need the "so what," not another dashboard.
Every buyer moves through 4 states of mind. Signal tells you which one you're invisible in.
NCS2M — NeuGenM's proprietary Consumer State Signal Model — maps every AI conversation about your category onto a 2×2 of consumer intent and brand affinity, so a gap isn't just a number, it's a moment in someone's decision you're missing.
Consumer state = f(Persona, Entry Point, Solution Clarity). Buyers don't move through these in a straight line — Signal tracks movement between all four, not just top-down.
Your Brand's Consumer-State Scorecard
Live diagnosticUnderstand how AI sees your brand — then change it
Signal tracks the metrics that matter most once search moves from ten blue links to a single generated answer, and pairs every one with a way to move it.
Visibility
See the share of AI conversations where your brand is mentioned, and how that share moves week over week across every model you track.
Position
Understand where your brand lands relative to competitors inside AI-generated answers, and find the openings to move up.
Sentiment
Know exactly how AI models describe your brand — what's working in your favour, and what needs fixing before it spreads.
Don't just see the score. See exactly what's driving it — and how to fix it today.
Every AI visibility tool stops at "here's your Visibility, Position and Sentiment." Signal goes one layer deeper: it traces every score back to the exact platforms and sources of truth feeding each LLM's answer, tags each one to the NCS2M consumer state it affects, ranks them by how much they're actually moving your score, and hands you a specific, ready-to-execute fix for each one.
- Source-level attribution across ChatGPT, Claude, Gemini and Perplexity — not just "cited" vs "not cited"
- Every source scored by its real impact on your Pulse Score, so you fix the top 3 first, not all 30
- A specific, assignable fix for each gap — profile claim, digital PR angle, schema fix, Reddit thread to join — with an urgency flag
- Re-checks automatically once a fix ships, so you can see the score move in your next refresh
Turn AI visibility into new customers with Signal
Identify the prompts that matter, monitor your Pulse Score, and act on citation gaps before your competitors do.
Set up the prompts that define your category
Prompts are the foundation of an AI visibility strategy. Build out the real questions your buyers are asking ChatGPT, Gemini and Perplexity — and organise them by market, funnel stage, or persona.
- Add your own prompts or pull from AI-suggested opportunity lists
- Organise with tags for country, language, and buying stage
- Track consistently across every market you operate in
See exactly where you rank against the players that matter
Add the competitors you actually compete with in the market, and see how AI models rank the field for every prompt you track — not a generic industry list.
- Live leaderboard by prompt, model, and country
- Flag your own brand instantly against the set
- Spot category leaders vs. laggards at a glance
Track the models that drive the most traffic in your markets
Signal answers every prompt on ChatGPT, Claude, Gemini and Perplexity, each of them searching the live web, so what you read is what a buyer would be told today. Engines are added as their APIs open up.
Turn citation gaps into a prioritised action plan
Signal surfaces exactly which sources are shaping your category's AI answers, and what to do about it — no guesswork, no vanity dashboards.
Tailor-made for India, Vietnam, Malaysia, Singapore & Canada — in the language your buyers actually search in
Signal doesn't just translate prompts — it tracks how AI models answer in the vernacular your customers actually use, market by market, so your Pulse Score reflects real local visibility, not an English-only proxy.
- Native prompt tracking in Hindi, Tamil, Bengali, Vietnamese, Bahasa Malaysia, Mandarin, Malay and French
- The same four engines in every market, each answering in the language the prompt is asked in
- Local source & citation tracking, from region-specific review sites to local media
Knowing your score isn't the job. Moving it is.
Every gap Signal finds comes with a ready-to-execute fix — content, PR, or messaging — so your team spends its time shipping improvements, not building trackers.
Content & schema fixes
Every citation gap becomes a ready-to-ship FAQ block, content brief, or schema snippet — written to close that exact gap, not generic SEO advice.
Digital PR & citation targets
See exactly which publishers, review sites and forums AI models trust most in your category, complete with pitch angles and outreach targets ready to send.
Sentiment shift playbooks
When AI models describe your brand unfavourably, get a specific messaging fix and content plan to shift the narrative — not just a sentiment score to worry about.
Every fix is re-checked automatically on your next refresh
Ship a fix from Signal Optimize and watch the exact metric it targets move — no separate audit required to prove impact.
Create powerful reports your team and clients will actually read
Turn complex AI search data into simple, shareable exports — built for agencies running Signal across multiple client brands.
Powerful exports
Export clean, ready-to-use .csv files in seconds to share insights or build reports in the tools you already run.
Looker Studio
Pull data across every brand and project into client-ready dashboards using the Signal connector.
What marketers say about Signal
The quotes below are illustrative placeholders showing how this section will read once real client testimonials are approved.
"Signal gives us a data-informed view of AI visibility that we simply didn't have before. It's become the first dashboard we open every Monday."
"It keeps things simple — set up your prompts, watch your Pulse Score move, and act on the citation gaps that actually matter."
"We use Signal across five client brands in three markets. The Looker Studio connector alone saves our reporting team a full day a week."